The Product of the Year: Sports Nutrition category was judged on brand awareness, consumer demand and interest, meeting consumer needs, packaging, and evidence of the product's effectiveness. Many times, third-party testing is a factor when choosing nominees and winners. Informed Sport extends congratulations to BeetIt Sport on their and dedication to clean sport.
The NutraIngredients - USA Awards honours the best ingredients, sports supplement products, companies, and initiatives within the sports supplement industry. Being nominated for an award is a prestigious honour while also raising the credibility and awareness of the company nominated. BeetIt Sport was also nominated for the European NutraIngredients Awards, which took place in May 2022.
Be sure to check out the full list of winners by watching the ceremony below: