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Informed Sport in the News - October 2022

Informed Sport October 2022 News

As an Informed Sport certified brand, sporting organisations and the sports supplement industry use that certification to build partnerships. Check out the recent news featuring Informed Sport certified brands and products.


Puresport Featured in Scottish Daily Express

Puresport - Informed Sport news


Scotland Rugby International's Finn Russel recommended Puresport for its medicinal mushroom supplements.

Modern scientific analysis has discovered that mushrooms such as Reishi, Cordyceps, and Lion’s Mane are rich in nutrients and active properties including vitamins, minerals, enzymes, nerve growth factors, amino acids, antioxidants, and polysaccharides.

Grayson Hart, the founder of Puresport, said: “The Informed Sport certification – the first of its kind – was an absolute must for Puresport, and a clear demonstration of our commitment to the highest standards in testing. It’s all part of the confidence we want our customers to have in our products."



Ascent Native Fuel Whey Protein Now Available in Walmart

Ascent Native Fuel Whey - Informed Sport News

Ascent recently announced the ongoing retail store expansion including selling its Ascent Native Fuel Whey Protein in Walmart. 

purchased in convenient one-pound bags online and at over 1,500 Walmart stores across the country in two of its most popular flavors, Chocolate and Vanilla Bean.

 It is a pivotal moment for Ascent to now have our products accessible to millions of new Walmart consumers who may not have been exposed to the brand otherwise but are looking to aspire a healthy lifestyle with added protein supplements,” said Dallas Doiron, Ascent Associate Director of Sales.

Informed Sport certification is a trusted mark of quality assurance and can be used to expand sports supplements into new markets and retail stores.

Read the Full Press Release


MitoQ Announces Series of Athletic Sponsorships

MitoQ - Informed Sport News


Informed Sport certified MitoQ revealed its lineup of atheltic sponsorships, in which they will be providing nutrtional support. 

The ambassadors now includes ten-time Olympic medalist and Olympic Hall of Fame inductee, Gary Hall Junior; Guinness World Record breaker and triathlete, James Lawrence; Spartan obstacle course racer, Rose Wetzel; trainer, and LA Lakers' former Director of strength and endurance, Gunnar Peterson.

"We're proud to be supporting the talented sportspeople that we have on our roster of ambassadors, while at the same time getting to see first-hand the impacts that our pioneering molecule has on their recovery, stamina, and overall performance," said Mahara Inglis, CEO at MitoQ.

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